Demand Generation Manager – Global

Anyvision US · Full-time

About The Position

 About the company

Want to join a world-leading visual AI software company that’s helping the top brands across the globe, including many of the Fortune 500, create safe, seamless experiences for people who are accessing their physical and virtual spaces?

Ready to do the best work of your life and work together with the best and brightest minds in AI, deep learning and computer vision to make the world a safer, more intuitive and more connected place?

AnyVision was founded in 2015 by pioneers in AI computer vision research and visionaries in the high-tech start-up space. Our team has done exceptionally well in scaling the business and leveraging our truly ground-breaking AI platform to build our product portfolio – a portfolio that’s been designed, developed, tested and commercially deployed with Tier-1 companies around the globe to ensure the highest accuracy in challenging, real-world conditions.

…and we've only scratched the surface in terms of what we can do.

Want to learn more? Apply today!

Requirements

About the role

As a Demand Generation Manager, you will plan, strategize, and execute on campaigns that drive demand for AnyVision with prospective and existing customers, aligning all activity to revenue goals. Campaigns may include tactics like partnerships with the Business Development Representative team, direct mail, email, website promotion or paid advertising campaigns. This position includes 50% strategy, planning and coordination with the BDR and regional sales teams and 50% hands-on execution, implementation, optimization, and reporting on campaigns.

Core Responsibilities

·       Own the strategy, creation and ongoing management of campaigns including writing copy, identifying your target audience, setting up tactics, and executing marketing efforts with stakeholders across the sales and marketing teams for both lead-based and account-based marketing campaigns

·       Establish best practices and creative content direction that align with the greater strategy and goals of our campaigns and carefully measure results to ensure commercial return from activity

·       Analyze campaign data and report on recommendations and strategy on an ongoing basis

·       Partner with the rest of the marketing team, sales and operations teams to align campaigns with other ongoing initiatives to drive traffic and leads that ultimately convert to pipeline

·       Work closely with partners across the organization to lead successful marketing campaigns to drive the marketing-generated pipeline KPIs and ensure alignment and collaboration across the organization with these KPIs

·       Share knowledge and keep the team informed of new marketing ideas, opportunities, and tools we could leverage to support our collective efforts

Qualifications

·       3-5 years' marketing experience

·       Exemplary communication skills

·       Demonstrated experience successfully managing projects involving tight deadlines, multiple stakeholders and many moving parts in order to achieve clearly defined revenue goals

·       Well-rounded marketer who already knows their way around planning, strategizing, and executing on marketing campaigns

·       Ability to analyze data and present findings that drive the strategy of AnyVision’s demand generation efforts

·       Committed to fostering sales and marketing alignment

Location:

New York, US

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